Your content is the most important part of your website. Your content's freshness, uniqueness, quantity, and quality - these are the things that determine your website's success.

When Google ranks websites, it looks at dozens, hundreds, of different factors. Among the most important factors are those related to your site's content.

• Content Uniqueness: Is this content found anywhere else on the web? "Scraping" content, or copying content from another website, is one of the worst website mistakes you can make. Google rewards websites with one-of-a-kind, unique content.
  
  
• Content Freshness: When was the last time you updated your content? Google doesn't want to offer people stale, out-of-date sites, so when they see content that's changing on a regular basis, they give that site a top ranking.
  
  
• Content Quantity: How many words are on each page of your website? No one wants a few sentences on a page. That tells you nothing! Google know this as well. Every page on your website should focus on a specific topic - one that supports a minimum of 500 words worth of content.
  
  
• Content Quality: As smart as search engines appear to be, they can't really judge the quality of writing. They rely on other people to do that. Search engines gauge a website's quality by the number and quality of backlinks and social mentions thatpage has. Great content generates buzz by being share-worthy.
  

One of the most important factors in your website's success is its popularity. Unique, quality website content attracts shares and links like a magnet! Not only will you benefit from greater marketing exposure and reach, your search engine rankings will rise to the top!

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What Makes Great
Web Content?

Web Content Writing | SEO Content Writer | Website Articles | Content Marketing | Freelance Writer